In all aspects of modern life, images influence and affect everyone’s behaviour. The modern marketing is trying to benefit from this fact and uses visual communication and presentation to achieve the set goals. A well-designed package is enough to affect the consumer’s purchase choice. In the few seconds that he is looking at the average supermarket shelf, he has to choose among a multitude of products. The package should be one that will stand out amid the diversity of products and draw his attention. Our goal is to design packages that stand out, representing the product and convey the right message.
Basic packaging design concepts.
Grab the attention of the consumer
Protect the product
Make the product easily perceived
Visually communicate the brand
Transfer images and feelings
Communicate each time, the appropriate enjoyment, security, trust, culture
Chocolate biscuit cake packing design for the company Biscotti
Packages we have designed
So that we analyse your needs and suggest you the proper solutions.